A consumer healthcare product on a strong trademark platform needed to be redesigned in order to meet fast-changing flavour, scent, ingredient and packaging requirements around the world.

Objective

Objective

  • Transfer of a variety of fixed formulations towards and adaptive product
  • Measurable complexity reduction in global plant network

Approach

Approach

  • Regional customer segmentation
  • Product-technology-matrix
  • Functional analysis
  • Modular design

Results

Results

  • Out of stock situations down by 90 % worldwide
  • Plants utilization up by 20 % worldwide
  • Doubled the speed in generating new variants

Contact

Klaus Schopf
+49 241 51031 0
klaus.schopf@schuh-group.com


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