Rarely have the challenges for the automotive industry been so diverse: Young competitors such as Tesla make a splash, new competitors enter the market (such as Google) and new business models influence the market (such as Uber). In addition, new technologies that enable autonomous driving will radically influence the activities on our roads and our mobility behavior.
To top it all, we may assume that new drive concepts, new material developments and the access to new markets will lead to another significant increase of product diversity.
In a nutshell: Efficient complexity management and entrepreneurial agility become the prerequisite for surviving in the automotive industry. That’s something that we master not only methodically but know from practical experience. Proof is the StreetScooter story, that now unfolds its success under the umbrella of the Deutsche Post. Look forward to a comprehensive study of our approaches to mastering the challenges in the automotive industry, delve into the beginnings of the StreetScooter and experience our methodological expertise being applied again with the e.GO Mobile AG: Read the supplement from the AUTO BILD!